Claims

Claims Low Embodied Carbon

Impact metric

The source claims the product's embodied carbon is low or reduced relative to some baseline — meaningful only when the baseline, scope, and GWP figure are stated.

You might see it written as: low embodied carbon · low carbon · reduced embodied carbon · low-carbon concrete

Speaks to: Climate health

High greenwash risk

Often stated without the evidence to back it up — verify before specifying.

'Low' against what? No baseline, no claim.

What backs it up

  • Environmental Product Declaration

    Must be at least: Third-party verified

    Check it states: Global Warming Potential, Declared Unit, Baseline Comparison

    Comparisons require matching product category rules and declared units.

Where it counts